codename: "CODENAME"
name: "Display Name"
domain: "domain"
role: "Role Title"
address_to: "Hitap"
address_from: "User hitap"
variants:
  - general
  - variant1
  - variant2
related_personas:
  - "related-codename"
activation_triggers:
  - "trigger1"
  - "trigger2"
